At Mumit, we always find inspiration in thousands of women to create our jewelry: unique and multi-faceted designs that enhance and capture the story of any woman anywhere in the world.
After previously featuring an interview with Vanessa Datorre from Boüret, this time, we want to introduce you to Rocío Meléndez, better known as Romel, a young artist from Madrid who is constantly gaining followers. Passionate about art, a sculptor and contemporary artist, we talk with her about life, her story, her goals, and dreams.
What prompted you to leave everything behind and start your own brand? Did you feel dizzy? Tell us your story.
I had always been clear that the world of art was what truly fulfilled me, but yes, you could say I felt a lot of apprehension, so much so that I didn't even dare to start and decided to study law. The moment I saw that my time and my trajectory were going in a completely opposite direction to the creative world I loved so much, I felt even greater apprehension, so I made the decision to change careers and started Fine Arts. Since then, I've been 100% committed to my project of being an artist. From my point of view, it's the only way to make things happen, by focusing all your energy on that project.
What inspires you when you create? Tell us about your creative process and your favorite moment at work.
I believe there are as many ways to be inspired as there are people in the world; it's a very personal thing. I consider myself a very creative person, and the bombardment of ideas is continuous. Of course, I have moments that incite my creative process: learning and discovering in general, whether traveling or walking around Madrid, through the work of other artists, or trying new flavors. Anything new experience always enriches.
As for everyday moments, driving and just before falling asleep. In the latter, it's very important to make the effort to wake up and write it down in my phone's notes; I have them full. Otherwise, the idea might be gone the next day. I always stick to Pablo Picasso's quote: “May inspiration find you working”. That's the key to creativity, that ideas don't just remain ideas.
My favorite moment at work is the testing and experimenting phase with materials. All the time I spend locked in the studio experimenting to reach that idea I have in mind fascinates me.
I always stick to Pablo Picasso's quote: “May inspiration find you working”
Starting from scratch is complicated, especially in a sector like yours. Have you felt supported at all times, or have you fought for your dream against the current?
It's difficult… more difficult than it should be. There are more barriers than facilities. Initiative, effort, and talent should be much more supported. That being said, in my case, I have always had a lot of support from both my family and my loved ones, who, along with hard work and effort, are usually ingredients for success.
Do you think social media has been a key channel to boost your work?
In my case, they have been FUNDAMENTAL. Like any tool, Instagram also has its pros and cons, but specifically, as a showcase for my business, it has been an incredible help. I use Instagram for my work to reach as many people as possible; I have been creating my portfolio by posting photos and processes of my work, and unintentionally, I have managed for my work to reach people outside of Europe from my studio in Aravaca (Madrid). In the same way, social networks have also allowed me to meet and interact with some of my favorite artists today. As with everything, there is no secret formula, but I recommend using them and keeping them always updated.
What do you think about making your hobby/passion your job? What advice would you give to anyone thinking about starting a business?
It's as beautiful as it sounds, but at the same time, it has its downsides, like any job. I get tired of hearing, “Work? But it's what you love to do most!” We start from the premise that to dedicate body and soul to your project, you have to be in love with it, but many times you can also be tired (in my case, having creative blocks or having to dedicate time to the administrative and boring part, as I call it, which is what really makes your hobby your job).
I'm nobody to give such important advice, but it would probably be something like this: “Don't choose the path of entrepreneurship to own your time or have more flexibility at work. In a different way, you'll be more enslaved by your work than ever.”
How do you think jewelry and your artwork can be related?
I see a clear connection. Especially with my facet as a sculptor. I've always wanted to make a jewelry sculpture.
What has been your most special personal commission or your most significant achievement to date?
Last December, I created a sculpture for a company's 25th anniversary. It was the largest I had ever made, 2.5m wide and just as tall. It was enormous! I adore working with large formats, and this project allowed me to do that to the fullest.
What woman/women inspire you?
I'm fascinated by female artists like Yayoi Kusama, Louise Bourgeois, and photographer Annie Leibovitz. Always noteworthy are my mother and my grandmother.
A life motto and a song:
A life motto: Embrace every opportunity. Live like a sponge.
A song: I listen to a bit of everything; it depends on the moment. Spanish Pop Rock to sing at the top of my lungs. Melendi's rumbitas have always delighted me.
A professional dream and a personal dream to fulfill:
A professional dream, I'd say, is to be able to continue working and enjoying my work as I do now; having a solo exhibition in New York or Japan would be wonderful. And personally, without a doubt, to be a mother. It's my greatest calling.
What is happiness for you, summarized in five words:
My nearest projects, getting married and moving to the United States. Family, in the past, present, and future. Art. My mental and physical health and that of all my loved ones. Impossible to stick to five words… I tried!
A secret to balancing professional and personal life:
I don't have one! I'd say organization, order, and discipline. A lot of effort too… But above all, don't miss the opportunity to enjoy as much as possible in both.
Where can we buy your paintings and sculptures?
Every month I release a new catalog with all available works. You can always contact me by email or through my Instagram profile for me to send it to you. My social media profile is always updated, so through it, you can find out about all my exhibitions and projects.
Likewise, I receive visitors at my studio by appointment, always for those clients who want to see the work physically and for me to explain all the processes personally. I highly recommend this last option, as artists' studios always show the inner workings of all projects.
